Data Architect

I'm a data nerd. I like collecting, transporting, analyzing and actioning data. I like learning new design patterns and understanding the nuances of how things work.

Technical Skills

  • Languages - JavaScript, Python, Bash
  • Analytics Tools - Adobe Analytics, Audience Manager & Launch, GA, GTM, DTM
  • Personalization - Adobe Target, Google Optimize
  • Data - SQL (MySQL, PostgreSQL) GraphQL, JSON
  • Concepts - Data Pipelines, Event Sourcing, CI/CD, Agile
  • Tools/Environment - Node.js, Git, Chrome DevTools, Jira, AWS, CLI, GCP
  • Frameworks/Libraries - React, jQuery, Bootstrap, Gatsby

Experience

Product Owner, Data Platform

Telus Digital - Aug 2018 - Present | Toronto, Canada

Responsible for a team of 8 data engineers across Canada that develop and maintain the data pipelines for Telus’ digital properties (App & Web). With a heavy focus on creating growth plans for both our people and technology, presenting to senior leadership and keeping adjacent teams, our directors & Chief Digital Officer in the loop on progress and potential blockers.

Senior Data Engineer, Data Platform

Telus Digital - May 2017 - Aug 2018 | Toronto, Canada

Responsible for the strategy, design & implementation of the data pipeline that underpins the A/B testing framework, as well as the descriptive reporting used to distribute budget throughout the department. I also play the role of tech lead for the marketing and reporting teams; assist with the attribution of an annual 80 million dollar marketing spend.

Data Analyst

Rogers Media - May 2016 - May 2017 | Toronto, Canada

Played a major role in tagging websites, building custom buyflows, cleansing data and finally building dashboards (using the adobe suite) for the 70+ brands owned by Rogers. I designed, implemented & managed the content analysis framework (built in python) currently in use across the company to better understand the content people want to read on a deeper level.

Side Projects

TheLibyanReport.com

Ajaal, Inc - May 2014 - Present | Toronto, Canada

  • Serves up the latest news to 25k people a month
  • Fully automated collection, filtering and posting of articles
  • Automated social media accounts

Speaking

Adobe Summit 2019

Whats new and whats coming Adobe Launch - 2019 | Las Vegas, AZ

Education

(Hons) BSc, Computer Science

Teesside University - 2012 - 2015 | Middlesbrough, UK

A range of topics from algorithms and data structures to distributed systems and business analytics, were covered both in theory and practical. Languages used in depth include Java (Android), C# (.NET), Lisp, Python, SQL and MySQL. A special interest in artificial intelligence was discovered which was the focus of my final year project which encompassed machine learning and natural language processing via multi document text summarization. Graduated top of the class with a first class honours degree graded at 80% equating to a 4.0 GPA.