Notes from the rabbit holes

Things I wrote down.

I started writing to make enterprise data less mysterious. The subjects have grown since then, but the basic idea is the same: understand the complicated thing, then explain it like a person.

CCPA is nearly here

Why a privacy law can be an excuse to finally understand the data platform you already have.

Read the note

An overview of digital data in enterprise organisations

A plain-English tour through tag managers, analytics, data layers, visualisation and personalisation.

Read the note